Gemma is proud to be a 3rd generation Funeral Director. She was born into the profession and worked for her grandfather for a number of years. As a young child she carefully watched and learnt all the different aspects of the job and eventually as she got older she took a more active role, undertaking all the jobs within the funeral profession from washing cars through to arranging and conducting funerals.
Being at the forefront of how funerals were developing and the changes that were taking place within society, with choice and transparency becoming so important, Gemma felt that there was a gap in Llanelli for a funeral director that was completely family focussed. For a funeral director who sees her role as a facilitator of the funeral that you want, not directed by his or her own views or how things ‘should’ be done. It was with this in mind that Gemma established G. E. O’Driscoll & Daughters, Independent Funeral Directors in 2013.
